Amazfit has introduced two new devices in the Indian market — the Helio Strap and the Balance 2 smartwatch. With this launch, the company aims to target both professional athletes and everyday fitness enthusiasts, offering a mix of advanced health tracking and lifestyle-focused features.
Helio Strap: Screen-free, performance-focused tracker
The Helio Strap stands out with its screen-free design, built primarily for professional athletes and serious fitness users. It focuses on real-time performance monitoring by pairing with the Amazfit app and other supported devices. The tracker uses advanced sensors for heart rate, VO₂ max, and workout efficiency tracking, making it a lightweight yet powerful option for high-intensity training.
Balance 2 smartwatch: Premium features with lifestyle edge
The Amazfit Balance 2 is positioned as a versatile smartwatch, blending health monitoring, fitness tracking, and smart features. It sports a high-resolution AMOLED display, multiple sports modes, stress and sleep tracking, GPS navigation, and smartwatch essentials such as notifications and music control. The Balance 2 also brings AI-driven insights through Zepp Health’s ecosystem, enhancing personalized fitness guidance.
Price and availability in India
Amazfit has priced the Helio Strap at ₹12,999 and the Balance 2 smartwatch at ₹17,999. Both devices are available via Amazfit’s official website, leading e-commerce platforms, and select retail stores across India.
Strengthening Amazfit’s presence in India
With these launches, Amazfit looks to strengthen its position in India’s rapidly growing wearable market, competing with brands like Apple, Samsung, and Garmin. While the Helio Strap targets niche professional users, the Balance 2 smartwatch caters to a wider audience seeking a premium yet practical wearable.